Retail Product Management YourTime Study Course
- Lesson 1: Introduction to Allocation Planning
- Lesson 2: Good & Bad Ideas
- Lesson 3: Rules for Success
- Lesson 4: Allocation Principles
- Lesson 5: Key Allocation Capabilities
- Lesson 1: Why Measure & 6 Pillars
- Lesson 2: Product KPIs
- Lesson 3: GMROII &GMROF
- Lesson 4: KPIs for Reporting
- Lesson 5: Online KPIs
- Lesson 1: What is Assortment Planning?
- Lesson 2: Key Deliverables
- Lesson 3: Impact on Company Operations
- Lesson 4: Assortment Planning & Customer Perspective
- Lesson 5: Key Factors & Assortment Process
- Lesson 6: Item Selection Considerations
- Lesson 7: Assortment Decision Making Considerations
- Lesson 8: Remarks
- Lesson 1: What is a Category?
- Lesson 2: Category Definition
- Lesson 3: Category Roles
- Lesson 4: Category Assessment
Part 5: Competitive Strategies
- Lesson 1: Overview
- Lesson 2: Cost Leadership
- Lesson 3: Niche or Focus
- Lesson 4: Differentiation
- Lesson 1: Components of Income Statement
- Lesson 2: Operating Expenses
- Lesson 3: Operating Statement
- Lesson 4: Inventory Systems
- Lesson 5: Purchasing Transactions
- Lesson 6: Cost of Holding Inventory
- Lesson 1: ROI
- Lesson 2: Maximizing Your Exposure
- Lesson 3: Social Media Strategy
- Lesson 4: Social Media Automation Tools
- Lesson 5: Putting it Altogether
Part 8: Distribution Strategies
- Lesson 1: Distribution Channels
- Lesson 2: Function & Role of the Distribution Channels
- Lesson 3: Logistics
- Lesson 4: Warehousing
- Lesson 5: Distribution Strategies
Part 9: Implementation Management
- Lesson 1: Overview
- Lesson 2: Approval
- Lesson 3: Scheduling
- Lesson 4: Best Practices
Part 10: Internal Communications & Relationships
- Lesson 1: Internal Communications
- Lesson 2: Common Types of Internal Comm Pieces
- Lesson 3: Business Relationships
- Lesson 4: Building Quality Relationships
- Lesson 1: Inventory Turns
- Lesson 2: GMROII
- Lesson 3: Buyer’s Goals
- Lesson 4: Merchandise Hierarchy
- Lesson 5: Merchandise Planning
- Lesson 6: Forecasting
- Lesson 7: Open – to – Buy
- Lesson 1: Introduction
- Lesson 2: Who Are My Customers
- Lesson 3: Marketing Channels
- Lesson 4: Marketing Online
- Lesson 5: Strategies
- Lesson 6: Product Type vs. Strategy
- Lesson 1: What is it?
- Lesson 2: Negotiation Process
- Lesson 3: Planning
- Lesson 4: Targets & Aspirations
- Lesson 5: Common Mistakes in Negotiations
- Lesson 1: Why Engage in Online Marketing
- Lesson 2: Goal Setting
- Lesson 3: Who is Your Audience?
- Lesson 4: Where is Your Audience?
- Lesson 5: Where is Your Audience Part 2
Part 15: Operational Policies & Procedures
- Lesson 1: General Policies & Procedures
- Lesson 2: Inventory Management & Procurement Internal Controls
- Lesson 3: Physical & Document Controls
- Lesson 1: Introduction to Pricing
- Lesson 2: Factors to Consider
- Lesson 3: Price Elasticity
- Lesson 4: General Pricing Approaches
- Lesson 5: Pricing Strategies
- Lesson 6: Don’t Forget the Rules
- Lesson 1: Tactical Choices
- Lesson 2: Sales Promotions
- Lesson 3: Tactic Examples
- Lesson 4: Execution Considerations
- Lesson 1: Retail Sourcing Primer
- Lesson 2: Vendor Analysis
- Lesson 3: Sourcing Challenges
- Lesson 4: Best Practices
- Lesson 1: What is Space Planning?
- Lesson 2: Rationale & Constraints of Space Planning
- Lesson 3: Types of Merchandise
- Lesson 4: Space Planning Considerations
- Lesson 5: Macro Space Planning
- Lesson 6: Micro Space Planning (Planogramming)
- Lesson 1: What is Vendor Management
- Lesson 2: Benefits of Vendor Management
- Lesson 3: Challenges in Vendor Management
- Lesson 4: Vendor Management Process Part 1
- Lesson 4a: Vendor Management Process Part 2
- Lesson 4b: Vendor Management Process Part 3
- Lesson 5: Best Practices
- Lesson 6: Final Thoughts
